Cupcakes are the hottest trend in baked goods, partially due
to the increased recognition they are receiving on television. Consumers watch
Martha Stewart and guests prepare these delicious small treats and see cupcake
bakers go head-to-head to come up with the best creations for different events.
Bakers are taking advantage of this trend by opening cupcake shops around the
country.
Plastic counter displays allow
them to show off their creations in style.
There is a lot of overhead involved in running a cupcake
shop. Ovens, mixers, and ingredients are not cheap and are just a sampling of required
items. Cupcakes must be displayed so customers will want to purchase them and
they must be packaged to prevent damage on the ride home. Entrepreneurs should
make a list of the equipment and supplies they will need and look for the most
reputable vendors.
There are several ways to display cupcakes but each is not
equally effective. The treats should be easy for customers to view but should
not dry out over the course of the day. A clear acrylic pastry display case
featuring three trays provides enough room for a decent supply of cupcakes.
Upon customer request, an employee opens the twin-hinged rear doors to remove a
treat. The trays remove easily from the rear of the display for fast
restocking.
A two-drawer acrylic display is suitable for a self-serve cupcake
shop. Customers slide the drawer out to take a cupcake and place the treat into
a box or bag before paying at the register. Double and triple tier display
cases featuring rounded fronts and top opening doors are also suitable for
self-service. These cases rest on sturdy metal stands placed on countertops.
An acrylic case with a 180-degree front enhances the décor
of the shop counter. A wire frame tray stand inside the case displays cupcakes
on three tiers. The rear door is hinged and features a handle, making access
fast and convenient. Double dome displays make any cupcake shop look elegant.
The rounded features of these acrylic containers are unusual and eye-catching.
Whether they choose stackable
acrylic and plastic bins with doors or drawers, 180-degree view cases, or
domed containers, cupcake shop owners find success with their countertop
displays. Their delicious treats are displayed in a manner that does them
justice. Customers are impressed by the countertop displays and have a
difficult time resisting buying a cupcake or two.
